Answer: JAMES

To determine this, look at who is higher ranked in each column of the preference schedule (and by how many voters).


# of Voters



13 12 10
1st G I J
2nd H H G
3rd J J H
4th I G I

George is preferred to James by the 13 voters in the first column. But James is preferred to George in the other columns, giving James 22 votes (12+10). So, James beats George in a head-to-head matchup. Since James won, we put his name in the appropriate cell of the head-to-head matchup table.

  George Holly James Inez
George ---------- GEORGE JAMES  
Holly ---------- ----------    
James ---------- ---------- ----------  
Inez ---------- ---------- ---------- ----------